Felicia Willow



A former charity CEO, Felicia is a proven expert in leading charities to transformational success. She helps charities operate more effectively, particularly through organisational reviews, strategic planning and other support. 

Felicia is an expert in leading and implementing major organisational reviews—including needs assessments, strategic planning and charitable governance. She is highly skilled in project and programme design, management and evaluation, as well as change and crisis management. 

Felicia has CEO-level experience transforming small-to-medium UK charities. She brings a range of skills—including crisis management, strategic planning, financial overhaul, and fundraising—to help charities achieve their full potential.
Felicia has worked as an expert consultant to major organisations including the United Nations Development Programme, World Vision, UNICEF, and Addaction, as well as charities of all sizes based in the UK.